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| In
New York City we worked wonders in a highly competitive market
faced with overwhelming need. The challenge was to bring home a common message
to very diverse segments of a media-driven mega community. |
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| In
Atlanta we worked wonders in three distinct
market environments simultaneously. The challenge was to recruit within
a major American city and its surrounding urban and rural communities in
order to serve the growing number of children coming into care. |
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| In
California we worked wonders in a market that sprawls over many
miles and encompases many cultures. The challenge was to target those communities
that represented the greatest potential for meeting muti-cultural need.
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| In
Upstate New York we worked wonders in a sparsley populated market
that covers a large geographic area. The challenge was to develop homefinding
partnerships within small towns, villages and farm communities throughout
the area. |